To celebrate children’s oral health month, the Tooth Fairy Experience joined Family Night hosted by the Seattle Kraken at Climate Pledge arena. Through Delta Dental of Washington’s partnership with the Kraken, we gave away Kraken and Tooth Fairy co-branded t-shirts to 4,000 kids attending the game, as well as free toothbrushes to anyone in attendance. Tooth Fairy Jasmine was on hand to pass out t-shirts, sprinkle joy and talk with children about their oral health habits.
Before the game started the Tooth Fairy spent time in the kids’ area with Kraken mascot Buoy, danced with the Kraken marching band and walked around the arena to talk to children attending the game. During the game, the Tooth Fairy handed out free toothbrushes, talked with Kraken fans, and cheered on the Kraken to a win!
During one of the game breaks, Delta Dental of Washington gave away Philips Sonicare Toothbrush Kits to an entire row of lucky fans! The Tooth Fairy was on hand to pass out the Sonicares during the following game intermissions.
Since its launch in 2019, as part of Delta Dental’s vision for a cavity-free Washington, the program aims to improve dental health habits at an early age, reduce the incidence of tooth decay and increase the number of kids who regularly visit the dentist.
The Tooth Fairy Experience was developed by Delta Dental of Washington in partnership with Arcora Foundation, School Nurse Organization of Washington and Washington State Dental Association – and is endorsed by the Washington Homeschool Organization. All materials have been dentist, teacher, school nurse and child reviewed.